Websites that copy the same content over to different pages, replacing just a few words or geographically anchoring the same information to a different location, will be susceptible to a “thin content” warning. Another more subtle aspect of websites that Google Webmaster Tools scans is the relevance of syndicated and RSS feed content.

Chris Nelson stated that “As with any violation of our quality guidelines, we may take action, including removal from our index, in order to maintain the quality of our users’ search results.”

Article Original Source: http://bangalorewebdesigncompany.in/google-alert-subtle-warning-to-affiliates-thin-content/

Most people intrinsically understand that a high bounce rate is probably a bad thing. But what exactly is “Bounce Rate” is?

Let’s get into details:

In most of the cases the lower the bounce rate is the better. You can analyze the bounce rate by using Google analytics.

The key to reducing the bounce rate is to respond in the most appropriate way to the visitor’s needs. By ensuring that more visitors move to the next stage in the sales process, then it is more likely than not the overall conversion rate of the website will improve as well.

• Browser Compatibility:

In some circumstances, a high bounce rate has nothing to do with the quality of the content, you have provided and everything to do with the fact that your website isn’t displaying properly in your visitor’s browser windows. Many beginning webmasters fail to realize that what looks good on one browser might display completely differently in another. Hence check pages that demonstrate a high bounce rate using a cross-browser compatibility testing tools.

• Reduce Page Loads:

Even if you think it seems fine on your computer, it may not be the case on another one, so make sure to test this out. Because your browser caches’ assets like pictures, scripts, etc. help to make web sites you’ve visited load faster. New visitors to your site do not have this advantage. Page load timers don’t use caching and can give you a true reading of your visitor’s experience.

• Provide Better Readability and Better Navigation:

Don’t distract your visitors by showing flashy content and automatic playing audios or video’s. What else your readers observe besides great content? And please never use a tiny font size which is the worst part. Navigate through your pages with a fresh set of eyes and determine how many of these interruptions visitors must content with instead of reading your content

Bounce Rate is low, but still not seeing ant results!

There are lots of potential reasons for this but one thing that’s related to bounce rate that you can check is exit percentage.

Google defines exit percentage rate as “The percentage of site exits that occurred from a page or set of pages.”

Bounce Rate is Just a Beginning!

The above points are key to getting your bounce rate back on track, possibly the most important thing you can do to lower bounce rates is focusing on consistently creating high quality content that appeals your readers.

Think about this, if a user comes into your site and find exactly what they were looking for, an answer to their question then why should they stay a moment longer?

The extension also supports reminders, so you can say “Ok Google, set a timer for 30 minutes.” Once installed, you’ll have to give Chrome permission to access your computer’s microphone. Then, a “Say OK Google” notice will appear in the Google.com search bar. When it recognizes your voice, a red microphone will appear and Google will type what you say before giving you an answer. The extension is explicitly labeled as a beta, but it seems to work well.

You need to be on the Google search page for it to work, and it won’t read out all your answers — so its functionality is limited.

For those who are worried about Google listening to all your conversations, the default setting will stop listening for “OK Google” commands after five minutes, which the search giant says saves battery life. A shaded microphone means that it’s listening; the outline of a microphone means that it’s not.

Google said on its blog that its goal with Helpouts is simply to “Help people help each other.” Helpouts can open a new brand new revenue stream for the Mountain View, Calif.-based search company.

Five ways Google can make money of its new Helpout service.

• Charge Experts

Google allows now experts to set a price for their help. When Google tested this service, it took a 20% cut of the paid Helpouts as a platform fee. It should also be noted that Google will not charge medical professionals for health care Helpouts.

• Charges Brand

You can get help from individuals or from brands you already know and trust. Google could promote these Helpouts in search results, similar to how advertising works in Google Maps, it will be another tool Google can add to its ever-growing portfolio of marketing services.

• Bring More small Businesses to Google Service

It will give small businesses a chance to market their expertise for free or cheap and maybe generate a few extra dollars for the company. For Google, it’s another way to get more small businesses involved in its lucrative advertising platform.

• Traffic from About.Com and WikiHow

Google search is the number one destination for people to answer a question or get help. With Helpouts Google can keep this traffic for itself, as well as the advertising revenue that the traffic generates.

• More users on Google Plus

Google continues to push its Google plus social network by requiring users to sign up in order to use other services. Gmail accounts, YouTube and Hangouts are all tied to Google plus platforms and Helpouts are no different. Google Helpouts appears to be a service that benefits everyone involved, including users, small businesses, big companies and of course Google.

The beauty of Helpouts is its simplicity and it is a wonderful simple idea, using a webcam to show someone how to do something seems blindingly obvious-but this is the first time it has really been implemented in such a way as to be accessible and workable.

Ad extensions and formats can now affect the positioning of your ads on the Google search results page. Google uses the example: if two otherwise identical ads were to appear with the same bid and quality score, the ad with the ad extensions most likely to perform would appear in the higher ad position.

On Google Adwords , advertising space is extremely limited, making it important to find ways to increase the size and versatility of your ad. Ad extensions are so valuable because they give extra chances to make a pitch to potential customers.

Google said, ad extensions typically improve clickthrough rate and overall campaign performance because they make ads more useful. Now Google feels it is an important factor to include in their ad rank algorithm. Earlier ad rank was calculated using your max CPC bid and your Quality score. Now with the update, it will also take into account a third component, the expected impact from your ad extensions and formats.

Now you may see lower or higher average CPC’s in your account. You may see lower CPC’s if your extensions and formats are highly relevant. In other cases you may see higher CPC’s because of an improvement in ad position or increased competition from other ads with a high expected impact from formats. For now this update will affect only search ads appearing on Google search.

If you haven’t ventured into ad extensions for Adwords yet, Google also recently added some help pages to assist advertisers in learning about different ad extensions and how to enable them.